1
Evidence first
Every post links back to primary research, product documentation, or financial filings. No anonymous quotes or speculative leaks.
About
Editorial approach
The goal is to chronicle AI progress with clarity, citations, and zero sensationalism. We interrogate claims, surface the teams doing interesting work, and outline what actions operators can take next.
2
Operator lens
Coverage favours shipping teams and practitioners: what they build, how they run it, and where the results show up.
3
Plain language
Jargon is translated, not celebrated. We unpack terms so policy teams, analysts, and builders can align.
4
Clock speed awareness
We track how quickly insights go from lab to production, and highlight the systems that actually make it.
“AI Without the Hype is a compact newsroom inside a single publication.”
What you can expect
AI Without the Hype is a compact newsroom inside a single publication. The cadence is weekly, with extra issues when policy or infrastructure shifts demand immediate context.
Briefings follow a consistent structure: TL;DR, verified sources, operator takeaways, and next steps. Longer explainers and benchmarks dig into the data with charts and code snippets where necessary.
Who is behind it
The publication is maintained by Thor Matthíasson, an Executive AI Coach and Strategic Advisor who helps C-suite leaders navigate AI decisions with clarity and pragmatism.